Name: Marketing for Tourism Managers
SKU: 16246
Availability: InStock

PLEASE MATCH YOUR ASSIGNMENT QUESTIONS ACCORDING TO YOUR SESSION

IGNOU MTTM-06 (January 2026 – July 2026) Assignment Questions

1. What do you understand by the term “Marketing Mix”? Discuss the role and importance of Marketing Mix in the Tourism Industry.
2. Discuss the characteristics of Service Industry. Explain how it affects the Marketing Mix with suitable example
3. Define Market Segmentation. Explain the variables used for market segmentation in the tourism industry with the help of suitable examples.
4. What do you understand by Channels of Distribution? What are the channels of distribution used in tourism industry? Give relevant examples.

5. Write short notes on the following:
i. Social Marketing
ii. Packaging in Tourism
iii. Marketing Strategy
iv. Role of Wholesaler in Tourism

6. Define marketing research. Discuss the purpose, scope, procedure, and application of marketing research. Also mention the problems in conducting marketing research in India.
7. What is marketing organization? Explain the changing role of marketing organization and methods of designing the marketing organization.
8. Explain the Stages in Buyer decision making process. Discuss the Factors influencing consumer behavior with suitable examples.
9. Define Branding. Discuss the advantages and disadvantages of branding decisions with the help of suitable examples from tourism industry.

10. Write short notes on any two of the following:
i. Personal Selling
ii. Determinants of Pricing
iii. Sales Forecasting

IGNOU MTTM-06 (January 2025 – July 2025) Assignment Questions

1. Discuss the various elements of Marketing Mix. Also explain the role of “People” in tourism service marketing.

2. What do you understand by Social Marketing? What is the relevance of social marketing in the modern society? Substantiate your answer with suitable examples.

3. Discuss Tourism Product Life Cycle with suitable examples

4. Define Market Segmentation. Discuss the significance of market segmentation in the tourism industry with the help of suitable examples.

5. Differentiate between the following:

i. Wholesaler and Retailer in Tourism

ii. Production and Product Concept of Marketing

iii. Product Line and Product Mix

iv. Publicity and Advertisement

6. Explain the various determinants of Pricing with the help of suitable examples from the tourism and hospitality industry.

7. Define Personal Selling. Explain, with examples, the role and importance of Personal Selling in the tourism industry.

8. Define Sales Forecasting. Discuss the various approaches and methods of Sales forecasting.

9. Discuss the impact of government control on promotional decisions. Support your answer with examples from the Tourism industry.

10. Write short notes on any two of the following in about 300 words each:

i. Characteristics of Service Industry

ii. Distribution Channels of Tourism Industry

iii. Tourism Product Life Cycle

MTTM-06 Assignments Details

University	:	IGNOU (Indira Gandhi National Open University)
Title	:	Marketing for Tourism Managers
Language(s)	:	English
Code	:	MTTM-06
Degree	:	MTTM
Subject	:	Tourism Management
Course	:	Core Courses (CC)
Author	:	Gullybaba.com Panel
Publisher	:	Gullybaba Publishing House Pvt. Ltd.

IGNOU MTTM-06 (Jan 26 - Jul 26, Jan 25 - Jul 25) - Solved Assignment

Are you looking to download a PDF soft copy of the Solved Assignment MTTM-06 – Marketing for Tourism Managers Then GullyBaba is the right place for you. We have the Assignment available in Urdu language. This particular Assignment references the syllabus chosen for the subject of English, for the Jan 26 - Jul 26, Jan 25 - Jul 25 session. The code for the assignment is MTTM-06 and it is often used by students who are enrolled in the IGNOU Solved Assignments, MTTM Degree. Once students have paid for the Assignment, they can Instantly Download to their PC, Laptop or Mobile Devices in soft copy as a PDF format. After studying the contents of this Assignment, students will have a better grasp of the subject and will be able to prepare for their upcoming tests.