PLEASE MATCH YOUR ASSIGNMENT QUESTIONS ACCORDING TO YOUR SESSION
IGNOU MMPM-04 (January 2026 – July 2026) Assignment Questions
1. Define international trade. Explain the theories of absolute and relative advantage.
2. Discuss the main objectives of the UNCTAD and its role in promoting international economic co-operation.
3. What effects do social and cultural factors have on negotiations in international business? Give suggestions to a business getting ready for cross-cultural negotiations using examples.
4. What are the relative advantages of standardization or adaptation of an international advertising programme?
5. What factors make controlling international operations more complex than controlling domestic marketing activities? Explain with the help of a specific example.




